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Manitoba Pulse & Soybean Growers has announced the winners of its Why Pulses? Challenge, an initiative launched to celebrate and promote pulses during 2016, the UN-declared International Year of Pulses. The challenge ran from the beginning of this year until June 30. Schools and community groups were invited to create an event or project that highlighted the nutritional, health and/or environmental benefits of pulses and submit it to MPSG for a chance to receive a grant of up to $10,000. Winners were chosen based on how the project intended to increase awareness of pulses, increase consumption of pulses, and benefit Manitoba’s agriculture industry.

St. Boniface Hospital Research’s Communications and Media Services department has been awarded a grant to create a 4-foot by 24-foot landscape mural, depicting Manitoba agriculture morphing into a Winnipeg skyline, all out of pulses. The mural is intended to increase awareness of the nutritional properties of pulses, a research interest of the Canadian Centre for Agri-Food Research in Health and Medicine. The artwork will be unveiled at the 10th Canadian Pulse Research Workshop at the Delta Hotel in Winnipeg, MB, on October 26th.

rob-bean-artwork

“We are very grateful to the Manitoba Pulse and Soybean Growers of Manitoba for their generous grant,” says Bill Peters, Manager of Communications & Media Services at St. Boniface Hospital Research. “We are building on the promotional success we have experienced over the past few years with other bean art projects, and this is the biggest one by far at almost 100 square feet.” Peters adds, “The science performed by CCARM is extraordinary, and drawing attention and support to their work is tremendously rewarding.”

About MPSG
The Manitoba Pulse & Soybean Growers is a non-profit, member-based corporation representing more than 3,500 farmers in Manitoba who grow pulses, including edible beans, peas, lentils, chickpeas, faba beans, and soybeans. MPSG provides Manitoba pulse grower members with production knowledge and market development support, through focused research, advocacy, and linkages with industry partners.

Related

Manitoba Pulse & Soybean Growers
The Canadian Centre for Agri-Food Research in Health and Medicine
Communications & Media Services

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